Buying from a shop, is it stupid?
Every year I get gift vouchers for Waterstones, or HMV.
But I never spend them, because buying online always beats the high street.
however, is that really sustainable?
If everyone bought online, then there wouldn’t be any shops.
I can only imagine that manufacturers would then set up “style stores”, existing to sell the brand, and the products, rather than directly expecting you to part with the cash.
But, with such a high cost to setup and maintain such places, you’d end up with the major brands dominating.
(this is already the case somewhat, but for different reasons, such as the “promotion fees” charged by book stores, and various other conflicts of interest)
But anyway,
my point is this;
- I feel guilty walking into Jessops and trying their stuff
- But I feel stupid paying £50 extra just to sustain the high street
- Which? should set up “advice stores”, and charge £25 to help you choose the right product!
I recently bought a camera from Jessops for £6 more than Amazon. I felt good about myself. But then I found the same camera on Pixmania, used, but as good as new. Took it back, and ended up saving £70! Sorry for killing you Mr Highstreet.
